30 Nov '15, 7am

[Mothership] This Singaporean blog shop wants you to “rape” them in their Black Friday sale https://t.co/urEWRDB5fH #SGnews

It has been a cheerful Black Friday weekend with all the online shopping discounts at our disposal , and we’re now into Cyber Monday. Until we came across this on the website’s frontpage: Screenshot from website A local blog shop calling itself ShopSuperGurl seems to think that the above approach is the best one to take for its Black Friday marketing strategy. We just have a couple of questions for the folks there about this: 1. Do they know what the word “rape” means? Here’s the definition Google turns up: Screenshot from Google Would it, therefore, be suitable to pair this word with a clothing sale? We’re interested to understand the link here. 2. Does the girl in this banner know that her photo is being used with this copy? What’s it saying? Or indeed, what is ShopSuperGurl trying to get at by telling its customers to “RAPE US NOW”, with her picture right beside it? Her...

Full article: http://mothership.sg/2015/11/this-singaporean-blog-shop-w...

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