30 Nov '15, 1am

Kickstarter Lesson #5: Currency Exchange and Problems: As Kickstarter started growing from its base in US, the… https://t.co/uucRFJTaVG

As Kickstarter started growing from its base in US, the number of currencies which creators can use to set up their project started to grow quickly. With the majority of the Kickstarter backers still coming from US, creating a project using a non USD currency will often lead to confusion and misinformation. As not everybody is savvy with the exchange rate around the world, failure to give a quick conversion rate to backers in US and EU may deter backers from backing your project. We created Wongamania: Banana Economy using AUD and since AUD is a weaker currency as compared to USD, the pledge reward will seem to be more expensive as compared to other projects offering the similar rewards. So a AUD25 pledge will be seen as USD25 when the actual pledge amount is only USD18.

Full article: http://thefinance.sg/2015/11/30/kickstarter-lesson-5-curr...

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