Mega-palettes often solicit two opposing reactions – rejoice or recoil. Few brands have succeeded in making value for money mega-palettes attractive the way Sephora has. Very often, Sephora’s palettes wear as well as they look. Sephora has shown how a little effort in curation goes a long way into making these palettes appeal to collectors, makeup newbies, makeup artists and even some makeup snobs. They are definitely less daunting on newbies than the giant Coastal Scents palettes the makeup geek subculture love.