26 Mar '11, 11am

#marketing Weekend Reading: Social Media Has Made You Lazy And No, You Do Not ... #digitalmarketing

Social media has made you lazy by CC Chapman – being on the receiving end of a “Dear Blogger” email this week, this struck a chord. From CC’s post: “If you want to do influencer outreach, then you need to do the work, research and planning that is required to be successful. Banish mail merge from your vocabulary and send out each e-mail pitch to the individual you want to reach. If nothing else spend five minutes going to their blog and Twitter account to learn a little more about them and use basic old school manners to talk to them like a human.”

Full article: http://uniquefrequency.com/2011/03/26/social-media-has-ma...

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#SM #SocialMedia Media as politics in Singapore: Political parties and candidates will be all... #social #media

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#marketing 5 Things I Believe In When It Comes To Social And Digital Media ... #digitalmarketing

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