21 Mar '11, 8am

Design thinking is killing creativity How can we fix design thinking VIA @tdebaillon

It’s tough to find a good definition of what design thinking really is, even more difficult to sort through the various impressions of its effect on business (and of course, design). As an industrial designer, I am someone who finds it difficult to separate design-thinking from design-doing…I am solution oriented and I am process oriented, and for me this is a balance that works. I might be paraphrasing what you just wrote, but I would briefly describe design thinking as having principles, being aware, and as it says in your quote: “imagining what is possible.” The big question, as I see it, is where the prospect of risk and possible failure come into the equation. I don’t see many designers out there boldly claiming to their business-conscious clients that they are big risk-takers, that they embrace failure as a healthy part of their design thinking process. This is all a...

Full article: http://www.designsojourn.com/design-thinking-is-killing-c...

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