13 Mar '12, 4pm

12 Reasons Why The Apple Design Process is Nothing Special

You would probably have caught wind of Sir Jony Ive’s rare interview with the London Evening Standard by now. I was not planning to blog about this as I figured that this would just become a pointless re-post. Except something dawned on me as I read the post. My suspicions that Apple’s Design Process is nothing special was confirmed!

Full article: http://www.designsojourn.com/12-reasons-why-the-apple-des...

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