07 Mar '12, 2pm

How Apple Zags when Others Zig: Even Apple's advertisements are radically different (source of image)It is inter...

How Apple Zags when Others Zig: Even Apple's advertisements are radically different (source of image)It is inter...

Even Apple's advertisements are radically different (source of image ) It is interesting to note how contrarians thrive better than rule book followers. Continuing on my theme of "Zag" as a business strategy, consider Apple. The darling of the digital world, Apple overtook huge oil conglomerate Exxon Mobil to be the world's most valuable company last year . With Steve Jobs and now Tim Cook at the helm, Apple has poo poo-ed virtually every advice dished out by marketing, PR, management, and business gurus in the last few years. Consider the following: 1) Instead of cultivating the media, Apple has gained notoriety by shunning requests for information while maintaining a top secret operation. Till today, people are still determining if the purported "leaks" of an iPhone prototype left in the loo are intentional or just an urban legend. 2) Going against the grain, Apple does ...

Full article: http://coolinsights.blogspot.com/2012/03/how-apple-zigs-w...

Tweets

Apple steps up graphics with new iPad | Another...

eetimes.com 07 Mar '12, 8pm

SAN JOSE, Calif. – Apple added LTE and upgraded the processor, display and camera in its latest iPad announced today. The ...

iPad 3 or Apple TV 3? See what the online population think Apple's announcement will be

iPad 3 or Apple TV 3? See what the online popul...

weblogs.hitwise.com 07 Mar '12, 9am

Hitwise Intelligence - James Murray - UK Analyst Weblog « Pinterest the new social media pin-up | iPad 3 hits new search p...

Earth to Apple: Think different about profits, by @scottros

Earth to Apple: Think different about profits, ...

grist.org 06 Mar '12, 4pm

What are profits and how do you tally them? The entire history of accounting exists to answer that question. Fortunately, ...

There's More to Consumer Electronics Than Apple...

ebnonline.com 07 Mar '12, 6pm

Tunnel vision is becoming a problem for the electronics industry. One company and a handful of products are dominating dis...

HP opens technology renewal centre to target e-waste ( from

HP opens technology renewal centre to target e-...

newelectronics.co.uk 17 Mar '12, 5pm

Global pc microprocessor revenues for Q4 2011 grew to $10.9billion, a sequential rise of 1.8% and a year on year increase ...

When Apple Investors Go for the Exit: Is the ha...

ebnonline.com 06 Mar '12, 9pm

Is the half a trillion dollar company ready for a haircut? With a market value -- as of today -- in the region of $494 bil...

Wtf?

soft.com.sg 10 Mar '12, 3pm

ipad 2 64GB for $488 rush sale By Alex Skolnick in forum Non-Music related - Buy/Sell Replies: 0 Last Post: 19-02-12, 04:3...

Google dominates US smartphone market with 48.6...

todayonline.com 07 Mar '12, 4am

NEW YORK - Apple and Google's Android consolidated their control of the United States smartphone market in the three month...

Apple steps up graphics with new iPad: via @ee_...

eetimes.com 07 Mar '12, 8pm

SAN JOSE, Calif. – Apple added LTE and upgraded the processor, display and camera in its latest iPad announced today. The ...

Samsung sues Apple over patents in S.Korea; alleges Apple's iPhone 4S & iPad 2 infringed patents

Samsung sues Apple over patents in S.Korea; all...

straitstimes.com 08 Mar '12, 4am

Samsung Electronics says it has filed a second patent lawsuit against Apple Inc in South Korea, alleging infringement of t...

Why the new Apple iPad and iCloud still aren't green enough

Why the new Apple iPad and iCloud still aren't ...

greenbiz.com 08 Mar '12, 4am

People expect a lot from Apple, and that means almost any announcement from the company results in some disappointed fans....

Explore Seven Years of Cool Apple Products with

Explore Seven Years of Cool Apple Products with

blog.domaintools.com 08 Mar '12, 6pm

We’ve previously described how Screenshots.com can be an incredibly useful tool for researching a domain name before you d...

Affine, LiveRail & Others Team Up On Brand Safe...

reelseo.com 06 Mar '12, 7pm

Several major online video companies have banded together for a new Video Brand Safety Alliance initiative . Affine and Li...

Would A New #gTLD Operator Have a #Marketing Ad...

thedomains.com 06 Mar '12, 11pm

Wired.com published a story today entitled “Uncle Sam: If It Ends in .Com, It’s .Seizable”. The story goes on to talk abou...