25 Sep '11, 8am

10 Truths Behind Tourists and Technology: Trail Kilkenny's smartphone app is really smart - it doesn't impose r...

10 Truths Behind Tourists and Technology: Trail Kilkenny's smartphone app is really smart - it doesn't impose r...

Trail Kilkenny's smartphone app is really smart - it doesn't impose roaming costs to tourists Recently, I participated in a briefing comprising Singapore's attractions industry and technology companies. The idea was for these IT and web solution providers to develop industry-wide initiatives that can boost productivity, marketing and visitor experience for museums, zoos, theme parks, aquariums, and other attractions. As the session went on, I realised that there is a gap between what technology vendors wanted to pitch for and what tourists may be willing to embrace. The differences can be rather shocking at times. Being a frequent leisure traveller and observer of tourist behaviours, I'd like to share the following rather commonsensical truths about travelling and technology: 1) It is STILL ridiculously expensive to log on to ANY foreign cellular network for data. Try watc...

Full article: http://coolinsights.blogspot.com/2011/09/10-truths-behind...

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